Apple iPhone 18 Pro Max
Apple
PKR 560,000
69/100 overall
Full specs & reviewHead to head
Apple iPhone 18 Pro Max vs Sony Xperia 10 VII
Full specification and price comparison for Pakistan, updated 10 Sep 2026.
The short answer
The Sony Xperia 10 VII is the stronger phone of the two, scoring 77 against 69 on our combined specification score. It leads on performance, camera and value for money. The Apple iPhone 18 Pro Max still wins on battery & charging and memory & storage, so it remains the better choice if that is your priority. The Sony Xperia 10 VII is the cheaper of the two at PKR 165,999 against PKR 560,000.
Sony Xperia 10 VII
Sony
PKR 165,999
77/100 overall
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The verdict
Spec-derivedSony Xperia 10 VII takes it by 7.5 points on our weighted spec score.
What actually differs
- Sony Xperia 10 VII costs PKR 394,001 less.
- Apple iPhone 18 Pro Max packs a 567 mAh larger battery.
- Apple iPhone 18 Pro Max charges 30W faster.
- Apple iPhone 18 Pro Max offers 4 GB more RAM.
- Apple iPhone 18 Pro Max ships with 1,792 GB more storage.
Buy the Apple iPhone 18 Pro Max if…
you care most about battery & charging and memory & storage.
Buy the Sony Xperia 10 VII if…
you care most about performance, camera and value for money.
Full specification comparison
| Specification | Apple iPhone 18 Pro Max | Sony Xperia 10 VII |
|---|---|---|
| Price in Pakistan | ||
| Retail price | PKR 560,000 | PKR 165,999 Cheaper |
| Design & build | ||
| Release date | September 18, 2026 | 2025 |
| Dimensions | 163.4 × 78.0 × 8.75 mm | 155 x 68 x 8.3 mm |
| Weight | 249 g | 160 g Better |
| Water resistance | IP68 (up to 6 meters for up to 30 minutes) | Not listed |
| Display | ||
| Screen size | 6.9 inches Better | 6.1 inches |
| Resolution | 2868 × 1320 pixels Better | 1080 x 2520 pixels (~449 ppi density) |
| Panel type | Super Retina XDR OLED | OLED, 1B colors, 120Hz, HDR |
| Protection | Ceramic Shield 2 front | Corning Gorilla Glass |
| Performance | ||
| Chipset | Apple A20 Pro | Qualcomm Snapdragon 6 Gen 1 (4nm) |
| CPU | 6-core CPU (2 super cores + 4 efficiency cores) | Octa-core |
| GPU | 7-core GPU with Neural Accelerators | Adreno |
| Operating system | iOS 27 | Android 15 |
| Memory & storage | ||
| RAM | 12GB Better | 8GB |
| Internal storage | 256GB / 512GB / 1TB / 2TB Better | 128GB / 256GB |
| Card slot | No | microSDXC (dedicated slot) |
| Camera | ||
| Main camera | 48MP Pro Fusion camera system | 48 MP, f/1.8 (wide), OIS, PDAF 8 MP, f/2.2 (ultrawide) 8 MP, f/2.2 (telephoto), 2x optical zoom LED flash, HDR, panorama |
| Selfie camera | 18MP Center Stage camera Better | 8 MP, f/2.0 (wide) |
| Video recording | 4K Dolby Vision up to 120fps; 1080p Dolby Vision up to 120fps; ProRes up to 4K 120fps with external recording; ProRes RAW; Apple Log 2; Spatial Video; Dual Capture | 4K@30fps, 1080p@30/60fps3.5mm Jack |
| Battery & charging | ||
| Battery capacity | 5567 mAh Built-in rechargeable lithium-ion battery Better | Li-Po (Lithium Polymer), non-removable 5000 mAh |
| Wired charging | Fast charging: up to 50% in around 15 minutes with 60W-capable adapter or higher; up to 50% in 30 minutes with 35W adapter or higher using MagSafe Charger Better | 30W wired fast charging |
| Connectivity & extras | ||
| SIM | Dual eSIM (2 active eSIMs; stores 8 or more eSIMs) | Dual SIM (Nano-SIM, dual stand-by) |
| Wi-Fi | Wi-Fi 7 (802.11be), 2×2 MIMO | Wi-Fi 802.11 a/b/g/n/ac |
| Bluetooth | Bluetooth 6 | 5.2 |
| NFC | Yes, with reader mode | Yes |
| Sensors | Face ID, LiDAR Scanner, Barometer, High dynamic range gyro, High-g accelerometer, Proximity sensor, Dual ambient light sensors | Side-mounted fingerprint Accelerometer Gyro Proximity Compass |
| USB | USB-C, USB 3 up to 10Gb/s, DisplayPort | USB Type-C 3.2 |
“Better” marks the higher (or, for price and weight, the lower) figure. It is a specification difference, not a judgement about real-world experience.
Questions people ask
Which is better, Apple iPhone 18 Pro Max or Sony Xperia 10 VII?
Sony Xperia 10 VII comes out ahead on our combined spec score, leading by 7.5 points. It wins on performance, camera and value for money. Apple iPhone 18 Pro Max can still be the better buy if your priorities sit elsewhere or if you find it at a lower street price.
What is the price of Apple iPhone 18 Pro Max and Sony Xperia 10 VII in Pakistan?
Apple iPhone 18 Pro Max is listed at PKR 560,000 and Sony Xperia 10 VII at PKR 165,999. That makes Sony Xperia 10 VII cheaper by PKR 394,001. Retail prices move often, so treat these as indicative.
Which has the better camera, Apple iPhone 18 Pro Max or Sony Xperia 10 VII?
Sony Xperia 10 VII scores higher in our camera assessment. Both use comparable main sensors, so day to day results come down to processing.
Which phone has the better battery, Apple iPhone 18 Pro Max or Sony Xperia 10 VII?
Apple iPhone 18 Pro Max leads on battery. Apple iPhone 18 Pro Max carries a 5567 mAh cell and Sony Xperia 10 VII a 5000 mAh cell, with 60W and 30W wired charging respectively.
Which is better for gaming, Apple iPhone 18 Pro Max or Sony Xperia 10 VII?
Sony Xperia 10 VII is the stronger gaming phone here. Apple iPhone 18 Pro Max runs the Apple A20 Pro while Sony Xperia 10 VII runs the Qualcomm Snapdragon 6 Gen 1 (4nm).
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Tools that use this data
Scores are calculated from the published hardware specification of each device using the same formula for every phone on WhatMobilePK — they are not paid placements and they are not laboratory test results. Prices are indicative Pakistani retail prices and change frequently.